Carina-Sammartino.jpg

Hi, I’m Carina.

I've been a book publicist for nearly 20 years. I help authors and experts generate publicity, secure media coverage, and elevate their personal brand through positioning, content, and platform building to create future opportunities for their work.

Clients Featured IN

media-slide.png
Book PR Firms
media-slide.png
 

CLIENTS

Animal-Power-Alyson-Charles
Animal-Power-Alyson-Charles

press to zoom
Healing Through Yoga
Healing Through Yoga

by Paul Denniston

press to zoom
For the Sender, Alex Woodard
For the Sender, Alex Woodard

press to zoom
Animal-Power-Alyson-Charles
Animal-Power-Alyson-Charles

press to zoom
1/43

PUBLICITY SERVICES

I can help you with:

 

 >   media relations and book publicity

 ​>   pre-pub publicity (your agent will love you)

 ​>   author branding & positioning

 ​>   message points development

 >   basic media training

 ​>   brand assessement (website, social media)

 >   perennial campaigns

 ​>   content development planning

 ​>   consulting on publishing process for self-published authors

CONSULTING

Having a publicist on retainer is an investment. Maybe you're not quite ready to take that step, but you want a seasoned professional to guide you on the next steps to get there. I work with authors and experts on a consulting basis, offering an analysis of your online presence and guiding you on strategies to elevate your brand.

Services include:
author brand audit,
social media critique, DIY book publicity resources, basic media training, self-publishing or hybrid publishing guidance, content strategy.

PR For Authors

PRAISE FROM CLIENTS

Emma-Isaacs.jpg

EMMA ISAACS

Author of WINGING IT

Carina is a consummate professional who stays the course until the job is done. I was really impressed with her commitment and tenacity in seeking out opportunities and relationships to ensure our campaign reached as many people as possible. I’d really recommend Carina to you as an effective and reliable PR expert!

Non Fiction Book Publicity

DR. WAYNE DYER

#1 New York Times BESTSELLING AUTHOR

I worked very closely with Carina for many years and came to rely on her in so many ways. She is a very loyal and hard-working person who goes far beyond any job description of publicist. She was instrumental in helping me to promote my books, and others that I endorsed as well.

David-Kessler_edited.jpg

DAVID KESSLER

Author of FINDING MEANING: THE SIXTH STAGE OF GRIEF

Talent can easily go unseen without the right connections to the media. Beth and Carina know how to get your work noticed. 

 

I have been fortunate to work with both of them over the years. They have helped my work be seen in such media as The New York Times, CNN, Dr Oz and many other media outlets. While there are no guarantees for press results, if you have the opportunity, take a chance on them. 

– ZIG ZIGLER

"You don’t have to be great to start, but you have to start to be great.”