CONNECTING PEOPLE. TELLING STORIES.
SPREADING THE NEWS.
People will forget what you said, People will forget what you did, But people will never forget how you made them feel.
- Maya Angelou
President
CARINA SAMMARTINO
With more than 20 years of experience in publishing, Carina has worked with everyone from first-time authors to #1 New York Times bestselling authors. She specializes in promoting nonfiction books in genres including self-development, health and wellness, spirituality, psychology, and memoir. A creative and strategic communicator, Carina is dedicated to elevating her clients' personal brands and increasing their visibility.
In 2026, she founded Studio 33 Books, a boutique independent publisher of inspirational nonfiction. She shares publishing and publicity tips for authors at The Good Author on Substack.
Carina with Dr. Wayne Dyer, a #1 New York Times bestselling author..
Carina has launched hundreds of national book campaigns, working alongside authors, experts, and storytellers to define their brands, focus their messages, and reach their audiences in a strategic and authentic way, building a solid foundation for growth and future opportunities.
Prior to starting Parallel 33 PR, she was Senior Publicist at Hay House, a leading self-help publisher, where she represented many New York Times bestselling authors, including the legendary "Godfather of Motivation," Dr. Wayne Dyer; Rwandan genocide survivor Immaculée Ilibagiza; and Dying to Be Me author Anita Moorjani, all of whom greatly impacted her life.
Prior to that, she led national book-signing tours at big-box retailers for bestselling authors such as Emeril Lagasse, Karen Hughes, Tom Clancy, General Tommy Franks, and legendary NFL star Barry Sanders.
Early in her career, she worked for Harvard School of Public Health's Center for Health Communication, led by Dr. Jay Winsten, best known as the architect of the U.S. Designated Driver Campaign, which successfully introduced the designated driver concept into American culture through strategic media placement and Hollywood collaboration.
Carina with Immaculée Ilibagiza, author of the New York Times bestseller Left to Tell.
Radhanath Swami and Carina in Los Angeles, CA
Carina with Nadia Davis at the Independent Book Awards
Carina originally planned to attend law school, but her path ultimately led to publishing, where she puts her writing and communications skills to work with people who are trying to make a positive impact on the world through the power of books. She thrives on getting to the heart of a story and figuring out how to get people excited about it.
Over the years, she's developed relationships with some of the top media outlets and platforms in the country, including Oprah's Super Soul Sunday, CNN, Maria Shriver's Sunday Paper, The New York Times, mindbodygreen, Spirituality & Health, Yoga Journal, and hundreds more.
Carina holds a Bachelor of Arts in Economics with a minor in Political Science from San Diego State University and a graduate certificate in Publishing from Emerson College. Her capstone project involved publishing the book The Unofficial Manual to Living with Men. One of the men featured in the book is now her husband of 20 years. Interestingly, 50% of the other subjects are now divorced.
Read a little more about Carina's publishing journey here.
